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Umbrella Sales



Umbrella Sales is an effective program that enhances the selling skills of employees at key customer touch points.

This one-day training program provides a compelling and engaging learning experience for sales professionals by comparing successful sales and collections mechanics to the simple functions of an umbrella. Participants learn that there is no mystery to effective selling, but – just like an umbrella is required for protection from a rain storm, so too, are seven key elements that ensure success in each and every sales or customer touch-point interaction.

1. Becoming a Consultant
2. Building a Relationship
3. Establishing your Brand Promise
4. Asking and Listening
5. Communicating Features and Benefits
6. Overcoming Obstacles
7. Closing the Sale

See Umbrella Sales in Action